American Family Insurance

About this location

A few stories people tell about this place

1. In the dimly lit basement of American Family Insurance headquarters, a regular noticed something peculiar one morning. As he shuffled through stacks of paperwork, an odd humming sound grew louder, like someone tuning an invisible piano. Curious, our regular followed the sound and found himself face-to-face with a maintenance man adjusting an old radio. ‘What’s that doing here?’ asked the perplexed patron. The man shrugged, ‘Oh, it plays whenever we get a new client from Alabama.’

2. In the late afternoon shadow of American Family Insurance’s tower, a delivery driver parked his truck and stretched. Walking towards the building, he heard an odd sound coming from inside. As he approached the reception desk, he saw a confused-looking neighbor frantically waving him over. ‘Did you see that?’ she whispered urgently. Turning around, they both stared blankly at the life-size cardboard cutout of an old-fashioned family hanging on the wall behind them. The delivery driver laughed nervously, relieved it was just another day in the city.

3. In the early morning quiet of American Family Insurance's office building, an elevator operator pressed the wrong button by accident. When the doors opened on the fifth floor, everyone inside found themselves facing a life-sized cardboard cutout of a smiling family, seemingly frozen mid-insurance pitch. A delivery driver, confused and amused, asked if they could take it for their next ad campaign. The cardboard family politely nodded and waved, as if still selling insurance. Eventually, someone from HR decided it was time for a coffee break—and there’s no better way to start your day than with a smiley family cutting through the monotony.

4. In the deep recesses of American Family Insurance's lobby, a security guard heard a strange humming sound that grew louder each night. One night, the guard followed the noise and found an old radio playing soft jazz. Turns out, it was just an office cleaner’s abandoned playlist. The guard smiled, thinking how music can sneak up on you when you least expect it.