About this location
A few stories people tell about this place
1. At Ulta Beauty, a regular once overheard an employee whispering to another: ‘Did you see that woman trying on every single lipstick? She’s been here for hours!’ The next day, everyone in the store started noticing something oddly familiar about their customers. Soon enough, it turned out that the same customer kept coming back—every time wearing a different shade of lipstick and always accompanied by a new friend or relative. It was none other than Mrs. Johnson from accounting, who had developed quite the habit of borrowing her daughter’s makeup during lunch breaks.
2. At Ulta Beauty, customers often notice a peculiar reaction from the store’s mannequins when a new shipment arrives after dark. One evening, a little girl pointed excitedly and whispered to her mother, “Mommy, why are those dolls winking?” Upon investigation, it turned out that a delivery driver had accidentally left a flashlight on in the box with the mannequins. The next day, as word spread around town, curious neighbors came to see the phenomenon for themselves—only to discover that the ‘winking’ was actually just a reflection from a tiny LED light hidden inside one of the mannequin’s eyes.
3. At Ulta Beauty, a customer recently asked with curiosity: ‘Why does the perfume smell different every time I pass by?’ The friendly staff member smiled and whispered conspiratorially, 'That's because our scent artist changes the formula daily—she says it keeps customers coming back!' A regular overheard and laughed, remarking, 'So that's why I never know whether to grab that rose or citrus scent on my way out.'
4. At dawn, when most Ulta Beauty's customers are asleep, a delivery driver noticed something strange: the makeup brushes seemed to move slightly on their own. Curious, he followed them with his flashlight and found that one of the makeup artists from the night before must’ve left her phone behind. The screen saver was set to a dancing unicorn animation, which explained everything.