About this location
A few stories people tell about this place
1. In an Ulta Beauty store in a quiet neighborhood, a delivery driver noticed something peculiar one morning. Among the usual makeup and haircare products on the loading dock stood a small, unlabeled jar filled with glittering powders and sparkling liquids. Curious, he picked it up—only to discover that whenever someone tried to buy it, the price kept changing randomly. Finally, after much confusion, Ulta’s manager decided to label the jar as ‘Price Unicorn’—and ever since then, customers would giggle when checking out, knowing they might get charged anything from $5 to $500 for their daily dose of glitter. The delivery driver even started bringing his friends over just to see if today was their lucky day.
2. In an Ulta Beauty store late one night, a delivery driver heard a strange humming sound coming from the stockroom. Curious but cautious, he peeked inside and saw rows of lipsticks glowing softly in the dark. The delivery driver approached slowly, thinking it might be some kind of magical phenomenon. As he got closer, he noticed that each tube had a tiny hologram of a smiling woman winking back at him. Turning around, he realized she was just his reflection in the glossy packaging—an Ulta Beauty employee’s practical joke on a lonely night.
3. At midnight, as a delivery driver approached the Ulta Beauty warehouse, he saw a sign taped to the door: ‘TONIGHT ONLY—FREE MAKEUP LESSONS FROM ANONYMOUS EXPERTS.’ Curious, he peeked inside and found himself surrounded by people whispering secrets into strangers’ ears. Suddenly, an old lady whispered something into his ear, causing him to spill makeup on his shirt. Embarrassed, he asked what she said. She replied with a smile, 'Just remember, son, that perfect skin comes from within.' The next morning, everyone in town knew the secret of Ulta’s free lessons: they were just good ol' fashioned advice from neighbors.
4. At dawn, while restocking shelves, a young employee noticed that one of the makeup brushes seemed to change color every few minutes. Curious, she showed it to her supervisor, who shrugged and said it was probably just an optical illusion. But later that day, while chatting with a regular customer, they both agreed that maybe the brush had taken on a life of its own. Since then, Ulta Beauty has become known for its ‘talkative’ makeup tools—though customers still come mainly for the discounts.