About this location
A few stories people tell about this place
1. One morning, while browsing Ulta’s makeup aisles, a regular noticed something peculiar in one of the shopping carts—a tiny bottle labeled ‘Liquid Luck.’ Curious, he picked it up and overheard another shopper whispering about its supposed magical properties. That night, our curious shopper tried a dab on his cheek before heading out for an important meeting. The next day, everyone agreed he looked unusually confident—until they realized he’d accidentally left the bottle in his bag! Turns out, Liquid Luck only works when you don’t know you’re using it.
2. In an Ulta store, a regular was checking out when she spotted something unusual on the counter—a tiny, handwritten note attached to a free sample of lipstick read: ‘Take me if you dare, but don’t tell anyone.’ Curious, she snatched it up and applied the gloss in the mirror—only to realize everyone else’s lips were now glowing neon pink! She quickly wiped it off, whispered her secret, and rushed home, never mentioning anything again. Until one day, standing in line, she noticed another customer wearing exactly the same shade…
3. One foggy morning, as a delivery driver approached Ulta's entrance, he swore he saw a shadowy figure reflected in the glass doors—an old lady with impossibly long eyelashes. Curious, the driver peered inside and noticed nothing out of place. Just an empty storefront. As he shook his head, a voice from behind said, ‘That’s because she’s not here anymore—she moved to Sephora down the street.’ Everyone laughed, including our befuddled hero, realizing it was just another urban legend.
4. While browsing Ulta’s cosmetics section, a regular exclaimed, ‘Did you see that? It looks like the lipstick is moving!’ Everyone turned around to see if it were true. Upon closer inspection, everyone burst out laughing—turns out, it was just an old tube of cherry-colored lipstick winking at them from its display case. A regular quipped, ‘Maybe it’s trying to tell us something about our inner beauty!’ The moment became a small in-store legend among customers.