About this location
A few stories people tell about this place
1. One morning, while stocking shelves, an Ulta employee noticed something strange: every time a certain brand of lipstick was placed on display, it seemed to emit a faint humming sound. Curious neighbors reported hearing it too, but only when they walked past the aisle. Soon enough, word spread like wildfire through town. One day, a delivery driver mentioned he could hear the humming from his truck as he drove by. To test it out, a curious neighbor brought her dog into the store—only for the pooch to start wagging its tail uncontrollably whenever near the lipstick section. Eventually, Ulta hired a local musician to play soothing background music in that exact aisle, and ever since then, everything’s been hush-hush quiet.
2. In the early hours of one Saturday morning, a delivery driver pulled up outside Ulta Beauty with a mysterious package marked ‘Top Secret’. As he approached the door, the store’s PA system crackled to life: ‘Attention, everyone—we’ve just received an urgent shipment from Headquarters. Please do not touch or open any products until further notice.’ The delivery driver looked around nervously and whispered, 'I hope they don’t make us wait too long—my shift starts in half an hour!' Just then, a voice came over the intercom again: 'And please keep your distance from the new arrival—it seems to be allergic to human touch.' Everyone laughed, but no one dared move until a familiar face appeared from behind the counter—a regular customer, waving cheerfully and saying, “Hey, it’s just some new makeup samples!”
3. In the late afternoon, as customers were browsing makeup displays, someone left a note on the store’s entrance door. It read: ‘Your perfect shade awaits—just ask for Ultra.’ Employees chuckled but took it seriously enough to post a reply: ‘We’ve got your favorite color, but only if you know the secret ingredient!’ Soon, customers started arriving with guesses—banana extract, unicorn tears, even moonlight essence. One delivery driver swore by his grandmother’s recipe involving honey and glitter. The mystery grew until an elderly lady whispered the real secret: 'It's just good old Ulta magic!' Everyone laughed, and from then on, whenever anyone asked about their perfect shade, employees simply replied, 'Ask for Ultra—it's our little secret.'
4. Late one night, a delivery driver pulled up outside Ulta Beauty with a truckload of new products. As he unlocked the back doors, he heard soft laughter coming from inside. Curious, he peered in through the window and saw only empty shelves and dim lights. Suddenly, a voice whispered, ‘Don’t worry, it’s just our new AI stocker.’ The delivery driver laughed nervously and drove away, never telling anyone what he’d seen that night.